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Kristi Drago-Price

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School is in Session, Bitches!

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SCHEDULE SET✔ PENCIL SHARP✔ LUNCH PACKED✔

School is back in session, Bitches! 

As the kids finally head to class ready to kick off the school year*, we’re getting our asses in gear for the new semester too. With every subject under the sun to deal with – they call it Algebra, we call it Bookkeeping – we’re setting ourselves up for success this fall season! 

*NYC doesn’t go back till after labor day! 

Check out
EDITOR’S EDGE’S
top 5 hacks for nailing an A+ this fall!

1. PLANOLY
Trying to get your social life in check this year? Here’s our little secret for managing your Instagram with ease. Planoly lets you layout and schedule your posts in advance so that you never have to worry about having the right image at the right time! 

2. SANEBOX
Get your assigned reading in order and get rid of the rest. Sanebox works to filter out unimportant emails so you can see what’s actually worth your reply. Stop getting distracted by the latest sale promo and finally reach that Inbox: Zero goal.

3. ACUITY SCHEDULING
If you’re trying to meet up with clients (and friends), let Acuity Scheduling do the hard work. Set your schedule and let others coordinate with a time that works for you – no more back & forth with clients dictating your day! 

4. DROPBOX PAPER
For the to-do list enthusiast, Dropbox Paper will make sure you and your team are (literally) on the same page! Outline & assign tasks (with deadlines!) and keep tabs on who’s doing what – you’ll feel SO satisfied as you check off every little box. 

5. PHOTO MECHANIC
Whether you signed up for photography class or not, this handy tool is a game-changer for all creative business owners. From viewing to culling, Photo Mechanic gets your images in order fast! Just think about how much time you’ll save curating your spankin’ fresh website. 

EXTRA CREDIT:
FREE BATCH TASKING & 
CLASS SCHEDULE
TEMPLATE 

We created a handy tool to make sure every day is planned to Cher Horowitz perfection!

Think scheduling and batch-tasking for the most effective work day yet.

Click to review the course roster, create your own weekly class schedule

and take charge of the fall semester before the bell rings! 

 

...you’ll never be stuck in homeroom hell again.

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Tips for Achieving Summer Work/Life Balance

Work/Life Balance (noun):

 

1. The idea that one can have a fun-filled summer and also get work done without sacrificing one for the other.

2. A mythical concept humans are trying to prove exists.
(see also: balancing act)

 

If work/life balance exists, where can we find it?
We’re hoping to crack that mystery this summer so we don’t spend the whole season in a FOMO-induced sadness. 

There has to be a way to squeeze in a client lunch date, rosé all day, post some witty Instagram captions, road trip with the family and catch a mother-effing spa day without losing our minds, right…right?
 We think yes!

But we know you solo-entrepreneurs out there...you don’t hit that out of office without feeling a little (or a lot) guilty. 
 

Repeat after us, “I deserve a vacation,”…say it out loud until you believe it. 

Okay fine, you might still check your phone from the pool but we know you can sneak in an oyster happy hour while keeping the hustle alive this summer. How? It’s all about setting yourself up for success; think proactively by creating an action plan and sticking to deadlines. 

If going at it alone is stressing your summer vibe, let us help you get back to zen. 

Staying inspired and hitting goals is kind of our thang and with some Creative Coaching we can collaborate to make it yours too! 

Just imagine, with a little no nonsense nudging from Editor’s Edge, you’ll be sure to catch that 8 AM yoga class and "nama-stay" on track with your to-do list too. 
 

We call that summer/life balance!

Hang on a sec, before heading off on that well deserved summer vacation, contact us so you can chill out guilt free!

Editor’s Note: Just like putting on sunblock before hitting the pool, some creative services require a 1C toe dip before diving in to your brand work.

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Editor's Edge's Top 5 Must-Haves

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Editor's Edge's Top 5 Must-Haves

There's How Many Images Shared Daily?!

 

There’s a lot of chatter about content creation, social media curation and a visual revolution taking place (this one thankfully has nothing to do with Trump!). What does all this mean?

Visual content, in a nutshell, is any type of image or graphic used to tell a story, evoke an emotion and connect with a client - sans words.

Recent stats report there are 1.8 billion images uploaded daily…that’s a LOT of cute cat memes to go up against! Does your brand’s visual content rise above the chatter?
 

 

HERE ARE EDITOR'S EDGE'S
TOP 5 MUST-HAVES
TO RUN THE CONVERSATION:
 

1. A Distinctive Visual Brand

  • Does the viewer recognize your company in 3 seconds or less?

2. A Well-Defined Target Market

  • Have a clear vision of your ideal clients so you can market the proper visual content to them.

3. A Curated Social Media Presence

  • Choose images that are not only striking but show visual consistency within your brand.

4. A Unique Brand Voice

  • Sound relatable (yet professional), we’re all human.

5. Keep it Simple, Stupid

  • Always remember, less is more…so yeah, it’s time to trim down those photo galleries.

Want your brand to own the visual conversation? Find out how here:
Visual Content Consulting

 

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Society of Grownups: Non-Cubicle Grownup

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Society of Grownups: Non-Cubicle Grownup

photo by Hannah Cohen

photo by Hannah Cohen

"I studied photography at the Fashion Institute of Technology and the School of Visual Arts. After 13 years as the Photo Director of Conde Nast BRIDES Magazine, I left my “Devil Wears Prada” life behind to spend more time with my family and get back to my roots as a photographer.”

- Kristi Drago-Price READ MORE

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Engage!16

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Engage!16

Engage!16

Top 5 Visual Content Wins  for 💯 engagement!

 

Filled with lessons, relationships & jazz hand fun Engage Summits is a feast for your business soul! From the main stage to the main lobby, the visuals were on point at Engage!16. Here are EDITOR’S EDGE top picks on what won Visual Content. Take notes to #sharpenyourbrand in 2017!

We are big fans of .GIFs! They capture in three seconds exactly what you’re feeling with a dash of humor. We’re doubling down on it in 2017 as the best channel for getting your message across quickly and with impact. Like this one from Amber Harrison, used to create a bit of levity in the room during her talk. I think we can all relate here! 

From PJ pants to pillows, emojis are on everything these days! Mindy Weiss showed us how she’s breaking down communication barriers with her team, replacing words with emojis. Not only is this effective but c’mon, it’s way more fun!

Tried and true, video is still a no brainer when it comes to relaying information. Think of it as a triple threat; your audience watches, listens and more easily understands your idea. From Amanda Allen’s informational Newlywish video, to Carley Roney’s #ImWithHer Hillary video shout-out and Carla Ten Eyck's inspirational personal project and many more, each video had us hooked. 

All of the lights – and there were many! We danced with light up headphones at the silent disco, walked among Electrical Parade worthy Spanish moss trees, and gazed at the spinning “Tron” ballerinas at the gala. Like kittens on youtube, we humans are simply attracted to bright things and want to curiously interact with them. Such is the power of lights for turning a single moment into an “eye candy” experience. 

 

You don’t become Sea Island Resort by chance. This Southern gem has been charming guests for over 88 years so it’s safe to say they know a thing or two about visual appeal. Drawing on it’s long history, The Cloister has created a hauntingly beautiful atmosphere that sends chills up your spine, in the best way possible. From its loooong hallways lined with classically painted portraits to it’s “Knights of the Round Table” lobby, the whole property tells a perfectly scripted brand story.

             www.johncainphotography.com

            www.johncainphotography.com

 

Mother Nature – the original Visual Content Creator. From kicking off the Welcome Party under brilliant constellations, waking up to Technicolor rainbows, and dashing through the lightning and rain at the dessert party, Mother Nature certainly put on a show for us this year. A reminder to stop and look around us for true inspiration. 

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